Introduction: Not All Economy Seats Are Equal
Many travelers trust agents to get them the "best seat possible"—but how do you know which seat is actually good? Some seats don’t recline, others are near lavatories, and a few offer extra legroom without being called “premium.”
For Indian B2B travel agents handling group, business class, or elderly clients, recommending the right seat adds tremendous value. SeatGuru solves this with detailed, visual seat maps for most major airlines.
What is SeatGuru?
SeatGuru by TripAdvisor is a web-based tool offering seat maps, cabin layouts, and seat-by-seat reviews of over 1,200 aircraft types from 175+ airlines.
It allows travel agents to preview aircraft layouts and identify the best (and worst) seats based on legroom, recline, location, and proximity to lavatories or galleys.
Top Features & Benefits for B2B Travel Agents
Seat Maps by Aircraft Type: Preview layout before booking—avoid middle seats or “limited recline” rows.
Color-Coded Ratings: Green (good seat), Yellow (caution), Red (avoid)—helps make fast decisions.
Passenger Insights: Access real traveler reviews on specific seats and cabin comfort.
Airline-Specific Info: Search by airline and route to get customized aircraft views.
Great for Premium Bookings: Ideal when handling corporate clients or recommending upgrades.
Download & Access Info
Platform Availability: Web-based only
Official Website: https://www.seatguru.com
Mobile App: Previously available but now discontinued; use via mobile browser
Usage: Over 10 million travelers served since launch
Ratings: N/A (web tool, no app store presence)
Free or Paid? Subscription Details
100% Free to Use
No sign-up, login, or payment needed. Instant access via website—great for fast referencing during the booking process.
Real-World Use Case: Better Seats for a Corporate MICE Group
A Delhi-based consolidator organizing flights for a corporate MICE event used SeatGuru to select ideal seats for top-tier executives on a long-haul flight. They avoided non-reclining rows and ensured aisle and window preferences in the front of the cabin—resulting in smoother travel and glowing feedback.
Conclusion / Pro Tip for Agents
Choosing the right seat isn’t just a passenger’s concern—it’s your chance to show expertise. Whether booking economy or business class, SeatGuru adds value to your service and improves travel satisfaction.
Pro Tip: Always check SeatGuru before issuing a ticket for long-haul routes. Save seat maps as PDFs and share with clients—it feels personalized and professional.
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About the Agent Bazar Blog
The Agent Bazar Blog is your trusted source for industry news, airfare trends, visa updates, and insights tailored for B2B travel agents, consolidators, corporate travel planners, and tour operators.
Our goal is to support travel professionals with timely, actionable content that enhances business growth, improves efficiency, and keeps you informed in a fast-changing travel industry.
Explore our articles, stay ahead with vital updates, and make smarter decisions for your travel business.
About Agent Bazar
Agent Bazar is a next-generation series fare aggregator and B2B airfare marketplace in India, developed by Tripforu Holidays Pvt Ltd (est. 2016).
Backed by over 15 years of industry experience, the platform specializes in fixed departure fares across 300+ sectors in India and key Asian countries.
With a growing network of over 10,000 registered travel agents, Agent Bazar connects consolidators and sellers with agents through a zero-commission model, unlike traditional portals that charge 5–8% in fees.
The platform empowers travel agents and consolidators with direct access to reliable inventory, real-time fare discovery, and simplified group booking tools.
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